Go beyond your ordinary!

 INSIGHTS TO SUPPORT YOU IN NAVIGATING BUSINESS OWNERSHIP

Start

YOUR BUSINESS

Grow

YOUR BUSINESS

Manage

YOUR BUSINESS

Develop

YOUR SELF

business-coach-shares-insights-for-navigating-business-ownership

Hello! I'm Coach Erin.

I'm an idea machine with endless ideas. What some see as nothing, I see as something. I'll do just about anything to avoid boredom and delight in unexpected discoveries. I dream simple, live happy, and love challenges that are focused more on understanding myself than on proving something to others.

For me, business is not just an income generator, it's a change generator; a catalyst for driving change in the world and supporting others in creating businesses that also drive change in the world.

I am able to view most things through many different lenses simultaneously and if something makes sense and has a practical use, I want to learn as much about it as I can. And then, I want to share my findings, perspectives, and insights with others. Hence the reason I started a blog. So, welcome to my blog. Browse around and enjoy!

Categories

Employee To Self-Employed: Make Your Move Successful

Employee-To-Self-Employed-Make-Your-Move-Successful

Stay in the loop – Don’t miss what’s coming next!→ Employee To Self-Employed: Make Your Move Successful Let me be…

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Build Strong Client Relationships With The Power of Trust

Build-Strong-Client-Relationships

Stay in the loop – Don’t miss what’s coming next!→ Build Strong Client Relationships With The Power of Trust Strong…

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Blog Content Is Powerful Marketing! Here Are 18 Topics

Gain-Clarity-and-Momentum-In-Your-Business-with-Business-Coach-Erin.

Stay in the loop – Don’t miss what’s coming next!→ Blog Content Is Powerful Marketing! Here Are 18 Topics Writing…

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Building Your Remarkable Brand -10 Proven and Powerful Ways

Proven-and-Powerful-Ways-To-Build-A-Remarkable-Brand

Stay in the loop – Don’t miss what’s coming next!→ Building Your Remarkable Brand 10 Proven and Powerful Ways Building…

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Is Coach Erin The Right Business Coach You?

Is-Coach-Erin-The-Right-Business-Coach-For-You

Stay in the loop – Don’t miss what’s coming next!→ Is Coach Erin The Right Business Coach For You? Choosing…

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How To Be Uniquely You As A Business Owner

How-To-Be-Uniquely-You-As-A-Business-Owner-Coach-Erins-Business-Growth-Journey

Stay in the loop – Don’t miss what’s coming next!→ How to Be Uniquely You As A Business Owner Uniquely…

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Transitioning From An Employee To Full Time Business Owner

transitioning-From-An-Employee-To-Full-Time-Business-Owner

Stay in the loop – Don’t miss what’s coming next!→ Transitioning From Employee To Business Owner It’s story time! The…

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5 Top Reasons New Business Owners Hire A Coach

5-Top-Reasons-New-Business-Owners-Hire-A-Business-Coach-When-Starting-A-Business

Stay in the loop – Don’t miss what’s coming next!→ 5 Top Reasons New Business Owners Hire A Coach There…

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The Solopreneur Business Model: The Hidden Challenges and Amazing Benefits

The-Solopreneur-Business-Model

Stay in the loop – Don’t miss what’s coming next!→ The Solopreneur Business Model: The Hidden Challenges and Amazing Benefits…

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What Happens In Your First Business Coaching Session

First-Business-Coaching-Session

Stay in the loop – Don’t miss what’s coming next!→ What Happens In Your First Business Coaching Session? It can…

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Why I Don’t Set Big, Scary, and Audaciously Hairy Goals

don't-set-big-goals

Stay in the loop – Don’t miss what’s coming next!→ Why I Don’t Set Big, Scary, And Audaciously Hairy Goals …

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New Affirmations To Build An Authentic Business Brand

Build-An-Authentic-Business-Brand-business-startup

Stay in the loop – Don’t miss what’s coming next!→ New Affirmations To Build An Authentic Business Brand An authentic…

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Tips To Get The Most Out Of Business Coaching

Tips-to-get-the-most-out-of-business-coaching-Business-Coach-Erin

So, you’ve decided to hire a business coach. Now you’re wondering “What can I do to make sure that I get the most out of business coaching?”

To help ensure your investment of time, money, and emotion in business coaching has an optimum ROI (return on investment,) I want to share these top tips on how to get the most out of your coaching.

Read More

Uncover The Unique Job of A Coach In Your Business

What-does-a-business-coach-do-for-new-business-owners

Ultimately, I see the job of a coach as one of figuring out what you need to make the shift from unsure to courageous so you can take step after step with more and more confidence.

My work, as a coach, revolves around having a deep interest in and clear understanding of you and who you’re designing your services and marketing for.

My coaching focus is less about ensuring we get to a solution and more about ensuring you evolve your way of thinking and operating so you can come to future solutions easier and with more confidence.

Read More

My Unique Business Ownership Philosophy

My-unique-business-ownership-philosophy-Business-Coach-Erin

After coaching with hundreds of business owners and operating my own business for 10+ years, I now have a clear philosophy for owning my own business.

The following principles provide me guidance in my decision-making and keep my mindset clear and focused on my priorities.

Read More

My Unique Coaching Approach

My-Unique-Approach-To-Coaching-Business-Owners

Stay in the loop – Don’t miss what’s coming next!→ My Unique Coaching Approach My coaching approach has become more…

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Improve Your Business Services With Easy Affirmations

Improve-Your-Business-Services-With-Easy-Affirmations

Improve your business services using one of the greatest mindset tools, affirmations. Affirmations have the power to help you improve your business services, programs, and package offerings allowing you to increase your impact.

Read More

Master How To Take Fear By The Hand And Do It

Master-How-To-Take-Fear-By-The-Hand-And-Do-It

I’ve long said that fear is not all bad.

In many ways, fear keeps us safe from harm. but sometimes fear gets confused on what’s harmful and what’s helpful.

Read More

Are you the best business coach for me?

Are-you-the-best-business-coach-for-me

Hello! I’m Coach Erin.

I help first-time solopreneurs plan, design, launch, grow and manage their own service business.

I’m the best business coach for you if you want to:

Read More

Stages of Business Development: The Quick and Easy Facts

Stages-of-Business-Development-The-Quick-and-Easy-Facts.

This blog post is for those business owners who are so busy doing their thing that they’ve never really sat down to figure out exactly what stage they’re in, or for those business owners who want guidance on the stages and what they can expect to see in each one.

Read More

Design Programs From Your Services- 4 Proven Ways

Design-Programs-From-Your-Services-4-Proven-Ways

As a service-based business owner, you’ve probably heard the debate about selling time versus selling value. When you sell individual services (like a single Reiki session, or a single massage), you’re selling your time. If you sell packages (like multiple massages, or a trio of sessions – massage, yoga, and counseling, you can sell your clients on the value – on what they get out of it (greater relaxation/better mental health? Something like that).

No matter how long you’ve been in business, there’s always an opportunity to re-examine existing packages or create new packages.

Read More

Discover The Powerful Benefits of Defining Your Business Niche

business-startup-Business-Niche-Benefits

Creating a thriving business starts by defining your niche. It will set you up to achieve better results, quicker and with fewer costs.

Developing a well-defined niche can take trial and error. Don’t stress over starting out with a broader niche and then narrowing it down as you work with more and more clients, it’s very very common.

Read More

How to Choose the Business Coach That’s Right for You

how-to-choose-the-right-business-coach-for-you

Ask a handful of successful business owners what the secret is to their success and you’re likely to get many different answers. But I’ll be that the one that comes up the most often is, “I hired a business coach.”

Working with a business coach can be life-changing. But finding the one that gets you the results you’re looking for can be a challenge.

Read More

The Truth About What A Business Coach Really Does

The-Truth-About-What-A-Business-Coach-Really-Does

With coaching being a non-regulated industry, there are likely many answers to the question, “What does a coach actually do?” as each coach has their own unique style, approach, and philosophy.

Read More

10 Powerful Business Lessons Learned From Climbing A Mountain

10-Powerful-Business-Lessons-Learned-From-Climbing-A-Mountain

10 Things Climbing A Mountain With HubbyTaught Me
About Business, Goals, And Being A Leader

Read More

How To Make Business Conversations With Hubby Less Icky

How-To-Make-Business-Conversations-With-Hubby-Less-Icky

For more than a decade (since 2006) I’ve worked with hundreds of women who own their own services businesses and face one very common challenge that I also experience. That challenge is talking with one’s spouse about your business.

Sure it can be fun and easy to share with our husbands when we feel confident, are making money, our clients are successful.

But what about those times when we feel like nothing we do is right, our clients aren’t satisfied with our service, we lose a client to someone else?

Read More

Creating A Start-Up Budget For Your New Business

Creating-A-Start-Up-Budget-For-Your-New-Business

3 Categories to Include in Your Business Budget and Why You Should Think of a Budget Different Way. In business, budget is not a dirty word. A budget is a tool that helps you to allocate your resources. A budget is a tool that helps you ensure your business’ future.

Read More

How To Make Blogging Easier

How-To-Make-Blogging-Easier

Discover 10 Exercises To Make Blogging Easier

Read More

Minimalism; A New Approach to Business Growth

Minimalism-A-New-Approach-to-Business-Growth

In today’s business world there is unspoken pressure to always be launching, always be growing, always be scaling, always be developing new and better products, programs, and offerings. From my own experience I know just how easy it is to get pulled in, sucked in, and stuck in this message and lose sight of why you started your entrepreneurial journey in the first place. I also know how hard it is to fight against this pressure, to feel the judgments of other women business owners. You just want to cave in and follow the crowd.

Read More

Popular Reasons Why Women Hire A business Coach

Popular-Reasons-Why-Women-Hire-A-business-Coach

While business coaching is certainly gaining in popularity, women have been hiring coaches to help them start and manage their businesses for years. Here are five of the top reasons why women hire a business coach.

Read More

A Quick Guide To Understanding What Coaching Is

A Quick Guide TA-Quick-Guide-To-Understanding-What-Coaching-Is

If you’ve never worked with a coach before, you might be confused about what a business coach actually does. Every business coach has their own style and focus, so it’s often to have mixed definitions.

After being a business coach for more than a decade, I’ve decided it would be best to gather my client’s definitions of what coaching really is.

Read More

What I Love About being A Business Coach

What-I-Love-About-being-A-Business-Coach

Being a business coach for over a decade, the truth is I love what I do and can’t see myself doing anything else. Click through to discover my top 18 reasons I love being a business coach.

Read More

When to Hire a Business Coach: One Client’s Perspective

When-to-Hire-a-Business-Coach-One-Clients-Perspective

Discover one woman’s perspective on why she hired a business coach to help her grow her service business.

Read More

3 Easy Ways To Develop A Solopreneur Business Niche

3-Easy-Ways-To-Develop-A-Solopreneur-Business-Niche

Developing your solopreneur business niche helps you focus your marketing. More importantly, it helps you focus your services so you can craft your expertise and create the greatest benefit to your clients.

By creating high-level benefits for your clients you create more value and more value compels higher fees.

Read More

Business Growth: Tracking What Really Matters

Business-Growth-Tracking-What-Really-Matters

Numbers Don’t Tell Your Success Story If You’re Tracking the Wrong Ones
Numbers are important for business growth and every business owner looks at social media followers, newsletter subscribers, and website visitors, and points to those as indicators of success. BUT —

The truth is this: Female business owners are comparing themselves to others using the wrong “numbers” and then setting goals around those wrong numbers.

Read More

How To Create Better Marketing Content

How-To-Create-Better-Marketing-Content.

If you don’t have a content marketing plan in place for the year or you’re finding that coming up with regular content is a struggle, this post will offer you a little inspiration.

Read More

How long does it take to get results from business coaching?

How-long-does-it-take-to-get-results-from-business-coaching

How long does business coaching take? On the surface seems like a simple question, but the answer is complex and complicated.

Read More

How To Create A Spectacular Client Welcome Packet

How-To-Create-A-Spectacular-Client-Welcome-Packet

You can be the best business owner on the planet and the best at what you do, but if you don’t have a great client experience from the start, it may be a struggle to keep them coming back.

A positive client experience is what
will keep clients coming back for
more services and can drive referrals.

Read More

How To Know Which Coaching Program Is The Right One

How-To-Know-Which-Coaching-Program-Is-The-Right-One

Knowing which business coaching program is the right one is enough to make even the savviest women a bit befuzzled!

Let’s dive in a little deeper and talk about how to determine which coaching program is right for you. Because let’s face it: It could be a part-time job, just finding the right one.

Read More

How To Improve Motivation and Momentum With a TADA LIST

How-To-Improve-Motivation-and-Momentum-With-a-TADA-LIST

I’m a big believer that celebrating is motivating. I also believe that taking the time to recognize the awesome things that happen each week generates momentum.

As Business Owners, we often need to be reminded that we don’t always have to accomplish huge things to move forward. It’s the little things, over time, that make the biggest impact.

Read More

The Latest Myths About Business Coaching That Aren’t True

The-Latest-Myths-About-Business-Coaching-That-Arent-True

With so many myths about business coaching out there, it makes the big step of hiring a business coach even harder.

I hear it from my clients all the time. Either they don’t know what coaching is (or what it can do for their business) or they’ve had a bad experience with a coach in the past.

That’s why I want to kick some myths of business coaching to the curb so you can feel more comfortable about making the decision to work with a coach.

Read More

Should New Coaches Offer Free Coaching Sessions?

Should-New-Coaches-Offer-Free-Coaching-Sessions

In the coaching industry, it has become common practice to offer free initial sessions. Most often these are called discovery sessions.

The “behind the scenes” strategy to these sessions is to help the client discover all the work they need to do on their life, business, or another area the coach specializes in. But, doe they work?

Read More

How To Choose The Right Business Name

How-To-Choose-The-Right-Business-Name

Figuring out how to choose the right business name is a struggle most new business owners face.

One way to choose the right business name is to simply use your name as the business name. Or a variation of your name works too.

But, there are some instances when using your name is not the right business name.

Read More

Choosing My Business Name Was A Challenge

Choosing-My-Business-Name-Was-A-Challenge

Stay in the loop – Don’t miss what’s coming next!→ Choosing My Business Name Was A Challenge Oh, man! Choosing…

Read More

Running A Home Business Provides Women The Best Benefits

Running-A-Home-Business-Provides-Women-The-Best-Benefits

HERE ARE MY TOP 10 HOME BUSINESS BENEFITS:
Running your own business comes with many benefits. But, operating a home business has even more awesome benefits.

Read More

The Truth About Business Coach Erin Garcia

The-Truth-About-Business-Coach-Erin-Garcia

Working with a coach is pretty personal. You’re expected to dive into some deep topics, often with someone you don’t know very well.

I want to make sure you know me–and some of my quirks. Not only does this humanize me a bit, but it’s just fun to get to know people on a different level. Discover 40 truths about Coach Erin.

Read More

Client Contracts: One Key To The Success Of Your Business

Client-Contracts-One-Key-To-The-Success-Of-Your-Business

Having Client Contracts of Understanding and Financial Agreements is essential to your business success. Contracts not only provide structure to your business — they also save your relationships.

Read More

How To Create A Valuable Client Prep Form For Your Services

How-To-Create-A-Valuable-Client-Prep-Form-For-Your-Services

Having a client prep form can improve the value of your services. When it comes to building a relationship with a new client, service providers and their new clients benefit from a bit of preparation.

Read More

Why New Business Owners Don’t Need A Title But Think They Do

Why-New-Business-Owners-Dont-Need-A-Title-But-Think-They-Do

Hello fellow Business Owners looking for a snazzy title, Business Owner is your title. Stepping out of Corporate America and into the world of business ownership means shifting.
And one of the first shifts business owners need to make is believing they need a title. As a business owner, Business Owner is your title. No other title is needed.

Read More

Charge What You’re Worth: Proven To Do More Harm Than Good For Women Business Owners.

Charge-What-Youre-Worth-Proven-To-Do-More-Harm-Than-Good-For-Women-Business-Owners

In the business world, I hear “charge your worth” often, it’s like a hidden rule. An automated response. A very ego attractive marketing message. And quite honestly, I’m afraid is doing more harm than good. And I once believed it wholeheartedly but I’m not buying into anymore.

Read More

Multiple Marketing Strategies At One Time Creates A Disaster!

Multiple-Marketing-Strategies-At-One-Time-Creates-A-Disaster

I see too many women business owners trying to do multiple marketing strategies. Starting more than one or two strategies at once ends with business owners saying, ” I don’t know how to market”. Even the greatest strategy isn’t going to work if you don’t implement it beyond the surface.

Read More

The Best Business Wisdom From A Business Coach

Best-Business-Wisdom-From-A-Business-Coach-Coach-Erin.

After owning my own business and coaching hundreds of women since 2006, I’m here to share with you ten bits of business wisdom. May these business wisdom bits provide you with inspiration, clarity, and direction in starting and managing your own business.

Read More

Meaning Of Money: Creating Your Definition As A Business Owner

Meaning-Of-Money-Creating-Your-Definition-As-A-Business-Owner

Money is an important topic for women who own their own businesses.

We all need it, we all spend it, and we all want to make it. But what is your meaning of money, beyond just what you’re doing with it day-to-day?

A while back, the meaning of money came up in various ways in my coaching business. So, I started to reflect on my meaning of money and realized I’d never put any effort into defining it.

Read More

Service Businesses That Gain Huge Proven Benefits From Coaching

Service-Businesses-That-Gain-Huge-Proven-Benefits-From-Coaching

In 2006, when I first began offering business coaching for online service businesses, I never imagined the variety of industries I’d have the opportunity to help.

I’ve now worked with 40+ (and counting) different varieties of service businesses. And, as of August 2020, I’ve clocked over 2,000 private coaching hours. I’ve helped over 300 women start, modify, and grow their businesses.

Read More

The Best Business StartUp Checklist For A Service Business

The-Best-Business-StartUp-Checklist-For-A-Service-Business.

Having the right business startup checklist is key to your success.

How do I know? Because not having the right one was my FIRST mistake.

Read More

The Best Places To Market Your Business

The-Best-Places-To-Market-Your-Business

Click through and uncover quick coaching questions to guide you in finding the best places to market your business.

Read More

The Female Solopreneur Life: One Challenging Year

The-Female-Solopreneur-Life-One-Challenging-Year

Because I believe in transparency in business is important, I’m parting the curtains and taking you behind the scenes into my life. Buckle in because, it’s going to be raw, real, and not so “rose-colored glasses.”

Read More

Build A Business In 9 Simple Steps

Dream-Big-Discover-What-One-Business-Coachs-Big-Dream-Is

Being able to successfully build a business as a first-time business owner is not exactly an easy task. Not impossible. Just not easy.

That’s why, after coaching women to start their own business since 2006, I’ve created these 9 steps to build a business.

I want to help you successfully build a business that has a solid foundation to grow on.

Read More

Dream Big! Discover What One Business Coach’s Big Dream Is.

Dream-Big-Discover-What-One-Business-Coachs-Big-Dream-Is

A client recently ask me, “Erin, what’s your BIG DREAM?” Little did she know she was asking me an awesome coaching question. A question that made me think, ponder, and consider while also pushing me to put into words what it is I want from my business and my life.

Who knows, maybe your BIG Dream and my BIG Dream have some things in common?

Read More

Business Testimonials: 7 Ways To Get Testimonials From Your Clients

Business-Develolpment-Client-Testimonials-7-Ways-To-Get-Testimonials-From-Your-Clients

Business Testimonials are one of, if not, the best marketing tool. According to a B2B Content Marketing Report Survey, testimonials are more effective than any other type of content marketing.
Testimonials can gain the trust of potential clients and convert even the most reluctant into a client. Yet, new business owners often find getting testimonials to be a challenge. The fear of feedback is one of the most common fears of new business owners which is why I’m here to offer 7 ways to make getting testimonials not so icky.

Read More

My Business Is Failing, HELP!

My-Business-Is-Failing-HELP

Feeling like your business is failing is no fun. Yet, having your business fail in the first year is not uncommon.

Read on to discover the five main reasons your new business is failing.

Read More

START A BUSINESS

Employee To Self-Employed: Make Your Move Successful

Stay in the loop – Don’t miss what’s coming next!→ Employee To Self-Employed: Make Your Move Successful Let me be…

EXPLORE DEEPER →

Transitioning From An Employee To Full Time Business Owner

Stay in the loop – Don’t miss what’s coming next!→ Transitioning From Employee To Business Owner It’s story time! The…

EXPLORE DEEPER →

The Solopreneur Business Model: The Hidden Challenges and Amazing Benefits

Stay in the loop – Don’t miss what’s coming next!→ The Solopreneur Business Model: The Hidden Challenges and Amazing Benefits…

EXPLORE DEEPER →

New Affirmations To Build An Authentic Business Brand

Stay in the loop – Don’t miss what’s coming next!→ New Affirmations To Build An Authentic Business Brand An authentic…

EXPLORE DEEPER →

Stages of Business Development: The Quick and Easy Facts

This blog post is for those business owners who are so busy doing their thing that they’ve never really sat down to figure out exactly what stage they’re in, or for those business owners who want guidance on the stages and what they can expect to see in each one.

EXPLORE DEEPER →

Design Programs From Your Services- 4 Proven Ways

As a service-based business owner, you’ve probably heard the debate about selling time versus selling value. When you sell individual services (like a single Reiki session, or a single massage), you’re selling your time. If you sell packages (like multiple massages, or a trio of sessions – massage, yoga, and counseling, you can sell your clients on the value – on what they get out of it (greater relaxation/better mental health? Something like that).

No matter how long you’ve been in business, there’s always an opportunity to re-examine existing packages or create new packages.

EXPLORE DEEPER →

Discover The Powerful Benefits of Defining Your Business Niche

Creating a thriving business starts by defining your niche. It will set you up to achieve better results, quicker and with fewer costs.

Developing a well-defined niche can take trial and error. Don’t stress over starting out with a broader niche and then narrowing it down as you work with more and more clients, it’s very very common.

EXPLORE DEEPER →

Creating A Start-Up Budget For Your New Business

3 Categories to Include in Your Business Budget and Why You Should Think of a Budget Different Way. In business, budget is not a dirty word. A budget is a tool that helps you to allocate your resources. A budget is a tool that helps you ensure your business’ future.

EXPLORE DEEPER →

3 Easy Ways To Develop A Solopreneur Business Niche

Developing your solopreneur business niche helps you focus your marketing. More importantly, it helps you focus your services so you can craft your expertise and create the greatest benefit to your clients.

By creating high-level benefits for your clients you create more value and more value compels higher fees.

EXPLORE DEEPER →

Should New Coaches Offer Free Coaching Sessions?

In the coaching industry, it has become common practice to offer free initial sessions. Most often these are called discovery sessions.

The “behind the scenes” strategy to these sessions is to help the client discover all the work they need to do on their life, business, or another area the coach specializes in. But, doe they work?

EXPLORE DEEPER →

How To Choose The Right Business Name

Figuring out how to choose the right business name is a struggle most new business owners face.

One way to choose the right business name is to simply use your name as the business name. Or a variation of your name works too.

But, there are some instances when using your name is not the right business name.

EXPLORE DEEPER →

Choosing My Business Name Was A Challenge

Stay in the loop – Don’t miss what’s coming next!→ Choosing My Business Name Was A Challenge Oh, man! Choosing…

EXPLORE DEEPER →

Running A Home Business Provides Women The Best Benefits

HERE ARE MY TOP 10 HOME BUSINESS BENEFITS:
Running your own business comes with many benefits. But, operating a home business has even more awesome benefits.

EXPLORE DEEPER →

Why New Business Owners Don’t Need A Title But Think They Do

Hello fellow Business Owners looking for a snazzy title, Business Owner is your title. Stepping out of Corporate America and into the world of business ownership means shifting.
And one of the first shifts business owners need to make is believing they need a title. As a business owner, Business Owner is your title. No other title is needed.

EXPLORE DEEPER →

The Best Business StartUp Checklist For A Service Business

Having the right business startup checklist is key to your success.

How do I know? Because not having the right one was my FIRST mistake.

EXPLORE DEEPER →

DEVELOP A BUSINESS

Build Strong Client Relationships With The Power of Trust

Stay in the loop – Don’t miss what’s coming next!→ Build Strong Client Relationships With The Power of Trust Strong…

EXPLORE DEEPER →

Blog Content Is Powerful Marketing! Here Are 18 Topics

Stay in the loop – Don’t miss what’s coming next!→ Blog Content Is Powerful Marketing! Here Are 18 Topics Writing…

EXPLORE DEEPER →

Building Your Remarkable Brand -10 Proven and Powerful Ways

Stay in the loop – Don’t miss what’s coming next!→ Building Your Remarkable Brand 10 Proven and Powerful Ways Building…

EXPLORE DEEPER →

How To Make Blogging Easier

Discover 10 Exercises To Make Blogging Easier

EXPLORE DEEPER →

Minimalism; A New Approach to Business Growth

In today’s business world there is unspoken pressure to always be launching, always be growing, always be scaling, always be developing new and better products, programs, and offerings. From my own experience I know just how easy it is to get pulled in, sucked in, and stuck in this message and lose sight of why you started your entrepreneurial journey in the first place. I also know how hard it is to fight against this pressure, to feel the judgments of other women business owners. You just want to cave in and follow the crowd.

EXPLORE DEEPER →

How To Create Better Marketing Content

If you don’t have a content marketing plan in place for the year or you’re finding that coming up with regular content is a struggle, this post will offer you a little inspiration.

EXPLORE DEEPER →

Multiple Marketing Strategies At One Time Creates A Disaster!

I see too many women business owners trying to do multiple marketing strategies. Starting more than one or two strategies at once ends with business owners saying, ” I don’t know how to market”. Even the greatest strategy isn’t going to work if you don’t implement it beyond the surface.

EXPLORE DEEPER →

The Best Business Wisdom From A Business Coach

After owning my own business and coaching hundreds of women since 2006, I’m here to share with you ten bits of business wisdom. May these business wisdom bits provide you with inspiration, clarity, and direction in starting and managing your own business.

EXPLORE DEEPER →

The Best Places To Market Your Business

Click through and uncover quick coaching questions to guide you in finding the best places to market your business.

EXPLORE DEEPER →

Business Testimonials: 7 Ways To Get Testimonials From Your Clients

Business Testimonials are one of, if not, the best marketing tool. According to a B2B Content Marketing Report Survey, testimonials are more effective than any other type of content marketing.
Testimonials can gain the trust of potential clients and convert even the most reluctant into a client. Yet, new business owners often find getting testimonials to be a challenge. The fear of feedback is one of the most common fears of new business owners which is why I’m here to offer 7 ways to make getting testimonials not so icky.

EXPLORE DEEPER →

My Business Is Failing, HELP!

Feeling like your business is failing is no fun. Yet, having your business fail in the first year is not uncommon.

Read on to discover the five main reasons your new business is failing.

EXPLORE DEEPER →

MANAGE A BUSINESS

Why I Don’t Set Big, Scary, and Audaciously Hairy Goals

Stay in the loop – Don’t miss what’s coming next!→ Why I Don’t Set Big, Scary, And Audaciously Hairy Goals …

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My Unique Business Ownership Philosophy

After coaching with hundreds of business owners and operating my own business for 10+ years, I now have a clear philosophy for owning my own business.

The following principles provide me guidance in my decision-making and keep my mindset clear and focused on my priorities.

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Improve Your Business Services With Easy Affirmations

Improve your business services using one of the greatest mindset tools, affirmations. Affirmations have the power to help you improve your business services, programs, and package offerings allowing you to increase your impact.

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Master How To Take Fear By The Hand And Do It

I’ve long said that fear is not all bad.

In many ways, fear keeps us safe from harm. but sometimes fear gets confused on what’s harmful and what’s helpful.

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10 Powerful Business Lessons Learned From Climbing A Mountain

10 Things Climbing A Mountain With HubbyTaught Me
About Business, Goals, And Being A Leader

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How To Make Business Conversations With Hubby Less Icky

For more than a decade (since 2006) I’ve worked with hundreds of women who own their own services businesses and face one very common challenge that I also experience. That challenge is talking with one’s spouse about your business.

Sure it can be fun and easy to share with our husbands when we feel confident, are making money, our clients are successful.

But what about those times when we feel like nothing we do is right, our clients aren’t satisfied with our service, we lose a client to someone else?

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Business Growth: Tracking What Really Matters

Numbers Don’t Tell Your Success Story If You’re Tracking the Wrong Ones
Numbers are important for business growth and every business owner looks at social media followers, newsletter subscribers, and website visitors, and points to those as indicators of success. BUT —

The truth is this: Female business owners are comparing themselves to others using the wrong “numbers” and then setting goals around those wrong numbers.

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How To Create A Spectacular Client Welcome Packet

You can be the best business owner on the planet and the best at what you do, but if you don’t have a great client experience from the start, it may be a struggle to keep them coming back.

A positive client experience is what
will keep clients coming back for
more services and can drive referrals.

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How To Improve Motivation and Momentum With a TADA LIST

I’m a big believer that celebrating is motivating. I also believe that taking the time to recognize the awesome things that happen each week generates momentum.

As Business Owners, we often need to be reminded that we don’t always have to accomplish huge things to move forward. It’s the little things, over time, that make the biggest impact.

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Client Contracts: One Key To The Success Of Your Business

Having Client Contracts of Understanding and Financial Agreements is essential to your business success. Contracts not only provide structure to your business — they also save your relationships.

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How To Create A Valuable Client Prep Form For Your Services

Having a client prep form can improve the value of your services. When it comes to building a relationship with a new client, service providers and their new clients benefit from a bit of preparation.

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Charge What You’re Worth: Proven To Do More Harm Than Good For Women Business Owners.

In the business world, I hear “charge your worth” often, it’s like a hidden rule. An automated response. A very ego attractive marketing message. And quite honestly, I’m afraid is doing more harm than good. And I once believed it wholeheartedly but I’m not buying into anymore.

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Meaning Of Money: Creating Your Definition As A Business Owner

Money is an important topic for women who own their own businesses.

We all need it, we all spend it, and we all want to make it. But what is your meaning of money, beyond just what you’re doing with it day-to-day?

A while back, the meaning of money came up in various ways in my coaching business. So, I started to reflect on my meaning of money and realized I’d never put any effort into defining it.

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The Female Solopreneur Life: One Challenging Year

Because I believe in transparency in business is important, I’m parting the curtains and taking you behind the scenes into my life. Buckle in because, it’s going to be raw, real, and not so “rose-colored glasses.”

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Dream Big! Discover What One Business Coach’s Big Dream Is.

A client recently ask me, “Erin, what’s your BIG DREAM?” Little did she know she was asking me an awesome coaching question. A question that made me think, ponder, and consider while also pushing me to put into words what it is I want from my business and my life.

Who knows, maybe your BIG Dream and my BIG Dream have some things in common?

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COACHING ADVENTURE?

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(602) 499-4825

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